Putting Attraction Marketing to Work

What really is attraction marketing? 

Attraction marketing refers to a marketing technique that targets very specific people that is interested in your product or service, by solving their problem by appealing to their emotions.

We need to understand that whenever someone purchases something, they don’t do so because of the product’s features. They do so because of what the product can do for them. If the product makes the buyer happy, or makes things easier for them, then they will be motivated to purchase your product. Continue reading “Putting Attraction Marketing to Work”

Leveraging Facebook to market your Business

People often wonder whether or not they should be leveraging Facebook to market their business. My answer? Absolutely!

As of June 30, 2016, Facebook had 1.71 billion active monthly users. So in case there was still any doubt, Facebook is literally too big to ignore.

Here are some useful tips to market your business on Facebook Continue reading “Leveraging Facebook to market your Business”